Quick Evolve took over the email marketing for Milkie Co in December 2021, putting a real emphasis on consistency with campaigns and implementing the key core flows which were not yet in place but are guaranteed to provide results when running effectively.
Before QE Management:
November 2021 Total Email Revenue – $6,691 (13% of total business revenue)
December 2021 Total Email Revenue (with QE using Klaviyo) – $6,032 (19% of total business revenue)
In Month 1 we increased the amount of revenue that was generated from campaigns, laying out a clear content calendar plan which would take us into the new year with a healthy and balanced plan to increase revenue across the board through the power of email marketing.
March 2022 Total Email Revenue
By March we had more than doubled Milkie Co’s revenue from email marketing, with the big shifts coming from:
– Migrating the client’s Pop-Up into Klaviyo to begin split testing and controlling the process on how we generate new leads and prospects
– Adding in a solid Welcome Series to nurture new customers and showcasing Best Sellers and providing their welcome offer in a clear way (a crucial flow which the client did not have in place and something that QE would pick up on with your brand straightaway and ensure you are making money with the fundamentals)
– Being super consistent with campaigns in line the client’s goals, key events, product launches and creative input from Quick Evolve in terms of what works well to generate revenue via email
Client Pop-Up Example
Since the middle of March 2022 we have added over 1,500 new email subscribers for our client, leading to large amounts of new business and happy customers!
Summary
This gives you a snapshot of the important work that can be done with your business with regards to email marketing. It’s important to remember that it takes times to get results and although we can implement things straight off the bat and get some fast wins after we start managing email for you, longevity and consistency is key here if you want to see long-term results and take the strain away from your other, more expensive marketing channels.
Quick Evolve are dedicated to consistent, conquering creativity that aligns with your brand and overall business goals. We are on hand to facilitate new product launches, specific sales or offers related to your business as well as general brand-building campaigns presented to you in a neat content calendar. All of this sits alongside our ongoing management of your Sitewide Pop-Up as we build your email list, plus creation and optimisation of your email flows, focussing on nurturing and conversions.
Ready to free up your time and explode your email channel with Quick Evolve? Get in touch today!
